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protection
30 Jun 22

New VPN Rules – Is the Government stretching too far?

Background Indian Computer Emergency Response Team (CERT-In), India’s cybersecurity watchdog, has issued new directives for companies offering Virtual Private networks (VPN). Under the new directive, VPN provider companies are required to store user data for at least five years, amongst other rules. These companies are now mandated to collect specific…
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exit gate
20 Jun 22

Greenvissage explains – June 2022 edition

Greenvissage explains, why is Holcim exiting India and what it means for Cement prices? Holcim India has announced to exit India. Its decision has surprised the industry as it formed more than 20% of the national capacity and sales volumes. Besides, amongst geographies, India also makes up 23% of the…
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influencer marketing
25 May 22

Greenvissage explains – May, 2022 edition

Greenvissage explains, how influencers earn from social media platforms? Creators earn through monetized content, affiliate marketing, merchandise, branded content, and platform-based revenue or in-video ads. Besides, social media influencers are also being introduced to new avenues of monetization. Micro-influencers (between 1,000 and 10,000 followers) earn an average of USD 1,420…
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